Arlington Soccer Unveils Updated Logo
Arlington, VA, May 31, 2019: Arlington Soccer revealed a new and modern logo today.
“Arlington Soccer is proud to announce today a refresh of our core brand elements including an updated logo. The new look reflects the growth and development of Arlington Soccer over the past five decades,” said Adam Brick, Executive Director. “The new logo is a symbol of our ‘One Club’ vision where all players are at the center of our mission and we strive to create an environment that empowers youth and strengthens community.”
Arlington Soccer has grown to serve almost 9,000 players per year and more than 6,000 families through a wide variety of after-school programs, camps, clinics, recreational, developmental and travel soccer.
“The modernization of the Arlington Soccer brand coincides with the 50 th anniversary of the Club. As we move closer to 2020, we will mark this milestone in several ways beginning with this fresh new look for our brand,” said Allie Signorelli, Board President.
Included in the rebranding, Arlington Soccer will adopt a new official club abbreviation: ARL. “The strength of our brand, particularly on the national and regional level, is the name Arlington and the new abbreviation provides consistency across our programs,” said German Peri, Director of Coaching. The abbreviation ‘ARL’ replaces the use of ‘ASA’.
Melanie Roberts, a seasoned graphic designer, assisted Arlington Soccer in the design of the logo. Her children have played soccer for the Club and Melanie served a volunteer coach. She has worked on corporate branding and identity projects for more than twenty years. Some of her past work can be seen at https://www.behance.net/gallery/23335069/Logos.
About Arlington Soccer: Founded in 1970, Arlington Soccer provides quality soccer programs and experiences for people of all abilities, backgrounds and financial means to encourage personal growth, promote a love for the game, and advance soccer in Arlington and surrounding communities. Arlington Soccer offers recreational, developmental and travel soccer, as well as a number of camps and clinics to more than 9,000 children per year. Arlington Soccer is dedicated to providing participants with the opportunity to learn, have fun, and reach their full potential.
Later this week, in anticipation of its 50th Anniversary in 2020, Arlington Soccer will unveil a revised and more modern logo. Let’s take a quick look back to the origins of the club.
Recreational youth soccer in Arlington, VA began in 1968. It was started by the Arlington County Department of Recreation with four boy’s teams for ages 15 and under. Games were played at Tuckahoe field on Sycamore Street. Games were scheduled, referees assigned, and fields lined by County personnel (as they did for other sports).
In January 1970, a group of soccer parents wanting to enlarge the youth soccer program met and formed Arlington Soccer Association (Arlington Soccer). When Arlington Soccer asked to be able to play soccer during the spring months, the County made fields available but due to budgetary restraints said that they could only provide personnel for a fall soccer program. In many ways, that decision of the County was the defining moment in the life of the Arlington Soccer. Volunteers began registering players, scheduling games, arranging for the assignment of referees, lining fields and otherwise taking over the management of the youth soccer program.
By the fall of 1970, the soccer program had expanded to 20 boy’s teams with U15 and U12 divisions of 10 teams each. Registration increased to 300 players. Today, over four decades later, the Arlington Soccer recreation program is made up of 6,000 players on more than 550 teams from Arlington and Falls Church.
A major factor in the growth of Arlington Soccer was the inclusion of girls in the Recreational soccer program. While girls did participate on some teams during those early years, the Association started forming all-girl teams in the fall of 1973.
Another milestone of the club was the development of travel teams. Initially, all-star teams were created early in Arlington Soccer’s history to play in tournaments over holidays. From those early all-star teams developed the Travel program, which now has 90+ teams playing in national and regional leagues. In 2018, the U16 Boys team won the club’s first US Youth Soccer National Championship.
In February 2020, Arlington Soccer will host a celebration to commemorate the 50th Anniversary of the club.
Arlington’s 2003 Girls Pre-DA team punched its ticket to the Eastern Regional Championships, held June 28-July 4 in Charleston, WV, through its outstanding record in the EDP Atlantic Development league. Arlington went undefeated in 10 games and concluded with a record of 9 wins – 0 losses – 1 tie, scoring 31 goals and conceding only 1.
The team consists of Amelie Kovacevic, Brenna Meehan, Eliza Franklin, Emma Bates, Emma Koppelman, Emma Ricchetti, Grace Franklin, Jackie Turner, Katy Talotta, Lauren Bouchoux, Lilly Neubauer, Megan Munson, Michaela McCormack, Nora Green-Orset, Olivia Duvall, Sarah Watchman, and Summer Sanie, and is coached by Mo Tayari.
Coach Mo said of his team, “I’m so proud of these girls. Their character, discipline, and commitment allowed them to succeed and have an impressive record this year.”
The team also participated in the National League (1 – 1 – 5) and is currently at the top of standings for the EDP South Atlantic Premier I league (6 – 1 – 0) with two remaining games.
Arlington Soccer Initiative to Reach Out to Elementary School Aged Girls
In partnership with Arlington County Extended Day and the 4-H program, Arlington Soccer has created Girls with Goals - a new pilot program for elementary aged girls. After realizing that elementary aged girls are under-represented in the Arlington Soccer Rec program, we wanted to find a way to encourage them to try the sport. Girls with Goals is a six week, no-cost afterschool club designed to eliminate the potential barriers of transportation and cost, which may limit some girls’ participation. We hope to continue this program and expand to other Title 1 schools around the County, where we believe transportation and cost may present significant obstacles for families. In the pilot program, sessions are coached by professional coach, Candace Chapman, with the assistance of two high school students. Each session includes 4-H character building activities, designed to reinforce the principles of fairness and sportsmanship. You can also read recent local press about the endeavor here.
Arlington Soccer is excited to host a US Soccer ID Center on Wednesday, May 8 at Long Bridge Park.
U.S. Soccer YNT Identification Centers (IDCs) are free, single-day player identification opportunities for top talents to train under the direction of U.S. Soccer Talent Identification Managers. IDCs are a critical element to the U.S. Soccer development model and are designed to improve talent identification and evaluation, player development, and coaching development. Approximately 100 regional sessions are conducted per year in key markets throughout the country.
U.S. Soccer YNT...
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